Design 9/10: Montreal

Welcome to guidebook design 9 of 10 – Montreal!

When I think of Montreal I think of Canada and Canadian moose’s, Mounty’s and all things stereotypical!

Brushing my naive knowledge of Canada to one side I decided to do the usual search on Pinterest to get ideas and inspiration for this one!

What appeared and grabbed my attention more than most was the Habitat 67 development. This housing complex is abstract in itself! It met the brief and it seemed like the perfect choice to feature on my cover!

In March 2012, Habitat 67 won an online Lego Architecture poll and is a candidate to be added to the list of famous buildings that inspire a special replica Lego set. Lego bricks were actually used in the initial planning. Initial models of the project were built using Lego bricks and subsequent iterations were also built with Lego bricks.

I didn’t actually do a lot of sketching for this one because I knew I just wanted it to be comprised of blocks of colour to represent Habitat 67. I knew that I could develop it as I went along in Illustrator.

I started from the bottom of the design and added a pop of green for the accent colour which represents the tree at the bottom of the complex. I then wanted to work my way from the bottom left to the top right so that the eye flows naturally ad comfortably up and across the design. I wanted negative space so kept the bottom right free for this. I created several blocks of squares and rectangles with overlapping colours to best represent Habitat 67. I think this is the most abstract design in the 10 that I have done, it works put quite nicely because this is the city in my eyes with the most abstract landscape. I used different weights in the blocks and line to create a contrast. There is repetition in my design, I tried to replicate the appearance of each apartment of Habitat 67 as they appear in reality.

This is the final mock up!

Design 7/10: Marseilles

Welcome along to city guidebook number 7! – Marseilles or Marseille ?……..

Marseilles or Marseille was the first question that I asked myself! I pondered at the fact that there might b a typo in the Core Concepts design book because everywhere I looked online it was saying “Marseille” however there is a French and an English version! Marseilles it is!

In my head Marseilles is one of them luxuriously warm places that celebs and people likewise might go and sunbathe their perfectly tanned and toned bodies on the front of a yacht! CORRECT! 😀 but in all seriousness I pictured a lot of blue skies and blue sea, yellow sunshine and boats and yachts everywhere. As usual I started looking for ideas and inspiration on Pinterest.

A lot of blue! The other thing I noticed was the port with the church on the hill in the background. I felt I could incorporate this into my design somewhere along the way.

When I look at my design I feel a warm and happy feeling which is perfect for the weather and general feel of Marseilles. The blue represents the blue sky and sea. I have used a block of blue on the bottom left again as with all the other design guidebooks. It makes sure it is in keeping with the rest of the series but it also represents the sea. The rectangular blocks which work their way up to the top of the left hand side represent the hill and the buildings leading up to the 2 grey rectangular blocks at the top which is the church on the hill. On the right side of the design is the yacht or sailing boat with the sail mast. I have used yellow as a warm colour to contrast against the blues and greys. Blue is the dominant colour closely followed by thee subordinates which I believe to be the greys and turquoise. The accent colours in this piece which contrast against the rest of the design is the yellow and the brown of the sail mast.

You might notice the typos between the 2! My confusion with Marseille vs Marseilles! This is the final mock up for Marseilles! I am pleased with how it has turned out – It has kept the abstract brief, is open to interpretation but I think portrays what Marseilles is all about! The colours are accurate and there are contrasting accent colours thrown in there to make the design interesting. The layout is the same as the rest of the guidebooks to keep it as part of a series.

Design 6/10: Marrakech

Hello and thank you for joining me here at guidebook design 6 of 10: Marrakech!

When I think of Marrakech I think of warm sunshine, a lot of warm colours – oranges, reds, yellows, terracotta… I think of souk markets and rich spices and rich, bright colours; purples, pinks..

I started off the same as usual by searching Pinterest for some inspiration. What I found matched the idea I had in my head. The colours were very warm. A lot of terracotta orange appears on the stonework of the buildings. The buildings all look like temples with the arched shapes doors and windows and the intricate patterned tiles and designs that feature on the buildings. I knew I wanted to include the arch designs and some of the intricate tile patterns. The buildings all look luxurious and rich. The ideal colour to represent this is purple.

The building that appeared the most was the above: Medersa Ben Youssef. This was a college but now acts as a historical site. I liked the symmetrical design, the arches and the intricately detailed tiles that appear on the walls. I knew that I would try and replicate this in an abstract style for my cover. I had the idea to include the arch into the design, a diamond pattern to represent the tiles and maybe some blocks to represent the water at the front of the building.

I overlapped 2 arch shapes with a different tint of terracotta. I chose a terracotta colour for the building to match what I found in my research findings. The arch designs also overlap the type on the left side which matches the rest of the designs for the other guidebooks I have done so far. Following the rule of 3 or thirds, I tried to split my cover into 3 again to get different design elements in each third. The 2 lines at the bottom represent the water at the front of the building and they also add some contrast against the warm colours. The diamond tile pattern I drew and split up across the negative space on the right side. I did not want to overwhelm the design and wanted to maintain as much negative space as I could. I have used purple to highlight wealth and luxury and a bright accent of yellow to again bring contrast but to also represent the bright colours that might appear on the buildings, the tiles, in the souk markets or in the spices. I think the eye flows naturally throughout this design with the diamond shapes adding a level of interest and also bringing the design to a close.

This is the final mock up for Marrakech. I am happy with it! It has kept the same layout as all the other guidebook designs I have done so far, it is keeping with the others and looks a part of the series. I have kept the abstract approach but again, it is open to interpretation but is obvious what it is portraying. The colours match what you would find in Marrakech but also contrast and work well together for the purpose of this brief. The terracotta is the dominant, the blue is the subordinate and the yellow adds a contrasting accent colour trying to fight with the blue for attention.

Design 5/10: Manhattan

Welcome to the concrete jungle! – Design 5 of 10 – Manhattan!

Manhattan was one of the easiest cities to think of and find ideas for. It is a place full of buildings and architecture so tying this one in with the rest of the designs was easy. I began thinking of famous and iconic buildings in Manhattan; the Empire State Building being one of them. I then went to Pinterest to see what other images came up. There was a lot of images of the hustle and bustle of the city… skyscrapers, shops, people, yellow taxis, cars and pedestrian crossings.

I knew I wanted to play with the idea of the Empire state building and the fact that Manhattan and New York is like a concrete jungle. Central park played a part in my thoughts and ideas; I wanted to include a bit of nature in my design – this also allows the opportunity to bring some green into my design which would be a great contrast against the skyline of Manhattan.

I used a block of yellow on the bottom left, once again this ties in with the rest of my designs so far. This yellow block represents a yellow New York taxi. The grey blocks that feature on it are the wheels and the top of the taxi. I placed a tiny block of colour at the top left also to add some interest and to draw the eye up to the top to work its way around the design. Yellow and black contrast each other brilliantly and they also represent the yellow cabs and the pedestrian crossings. The Empire state building I portrayed on the right side of the cover. I used blocks of black rectangles to represent this. It is abstract and can be portrayed in any way you want to; it could be the black lines on a pedestrian crossing or it could be the towers of the Empire State building.

In this design I feel the black and yellow equally fight with each other for attention, they are both very dominant in the design. The grey adds a little accent of colour to break it up.

This is the final mock up for Manhattan. I am pleased with this design, the colours work and contrast each other fantastic! It is modern and stands out and it maintains an abstract approach but it is still obvious as to what is being portrayed. The layout stays in keeping with the rest of the designs.

Design 4/10: Manchester

Hello again for design 4/10 of my abstract city guidebooks!- Manchester!

I love visiting Manchester whenever I can so I wanted to do this one a little justice! Manchester was the heart of the Industrial Revolution in England and is still known for its community spirit and hard work ethic.

For all of the designs so far I have been quite modern in approach by designing for iconic buildings that are quite modern and new.. I knew that this would not be the case for Manchester. Manchester is renowned for its red brick buildings, the stonework, factories, chimneys, railways, railways viaducts, canals and the cotton industry. The colour scheme for Manchester would be reds, greys, stone and browns. With all this mind I went to Pinterest again for some inspiration, my initial thoughts were to go with the chimney idea but then when I found an image of a canal and a viaduct bridge I knew that this was the route I wanted to go down. When I drive to Manchester I drive under loads of them viaduct bridges; that is how you know you are getting closer to Manchester! In my head this seemed the right choice to choose.

This is the photograph I found:

I started doing the same as I had done for all the others; printed a copy of this out and then started to sketch the from it, simplifying it each time I drew it.

This photograph reminded me of the image the OCA used in our Core Concepts unit book to explain to us this brief:

The canal boat on the Manchester viaduct photograph is very similar to this image. I realised I could replicate the canal boat in a similar way.

I did do a lot more sketches for this guidebook, however I did them when I was in my full time job at a time when I had a 5 minute window in-between jobs.. for whatever reason they got mislaid!

However, I developed a few ideas in Illustrator and eventually arrived at this one!

I have kept the same layout again as all of the others to keep them as part of a series. Again, breaking Manchester up into its syllables and using Helvetica. The idea of this was to use a main block of red on the bottom left, again in keeping with the other designs so far. This red block represents the infamous red brick in Manchester. Instead of drawing the viaduct bridge to look like a bridge I have in an abstract form used only the arches of the bridge to create the illusion of it. I have used different hues of brown from dark to light to represent the dark brick and industrial stonework. The blue squares add contrast and also help draw your eye across the whole piece. These blue squares represent the water; they represent when the sun sparkles on water and creates sparkling ripples. I have used different sized blocks again for contrast, to represent abstract and to add interest to the design. I wanted the eye to travel from left to right to the bottom with this design; that is why I have placed the abstract block canal boat along the bottom right. The red is the paintwork and the top of the boat with the black blocks being the windows. I was conscious again of placing objects along the edges of the design; the design needed to be able to breathe and to not be constrained to a box. In this design the red is definitely the dominant colour with the browns following as subordinate colours. They are warm so needed a cool colour to contrast against them. The blue is the accent colour, it is fighting for attention with the dominant.

This is the final mock up for Manchester. I am pleased with how it has turned out, I think it is abstract and open to interpretation as to what is being showed but still obvious what is trying to be portrayed.

Design 3/10: Managua

Hello! and thanks for dropping by to look at design 3/10 of my abstract city guidebooks- Managua!

I personally had absolutely no idea where this city was! (I am still confused! – but I do know it is on the bit that joins both Americas together!!) with my poor knowledge of geography I attempted to gloss over this and continue with my design ideas. Again, I wanted to keep the design concept and layout etc for this guidebook cover the same as the others so that it continues to form the series.. I was going in again simplistic and minimalist in approach, using architecture and iconic buildings as the basis of my design and taking key elements away to create my design.

I started my initial research using Pinterest again; I looked up iconic landscapes and architecture in Managua and it came up with the cathedral as the main recognisable building of the city.

Managua Cathedral - Nicaragua - designed in, and shipped from Belgium in 1920 - heavy damage in earthquakes of 1931 & 1972 led to condemnation but as of 2013 it's awaiting renovation.

From first glance it looked like a complicated building to try and recreate in abstract! I took the same approach as last time and printed out this image tracing over it again and again simplifying it each time until I was left with the bare bones.

The main key features that stood out to me from the photograph was the intricately detailed stonework of the cathedral, the small cross that features in the middle of the cathedral on top of one of the triangular brickwork and the fact that the cathedral is in beautiful warm weather with 2 palm trees either side of it!

I used my rough sketches to figure out what to include in my final design.

Again, I wanted to try and stick to the rules of thirds for my design and split the design into 3 sections on the cover. I wanted again to let the eye flow naturally across the whole page. Negative space once again played a big factor into the design, I actually base the design around the negative space each time. I placed a lot of the design to the edge of the page which can sometimes constrain the design to a “box” and restrict the design to be able to “breathe”; however, I still allowed for the design to “breathe” by not constraining the design all of the way around the cover. I added a tiny accent of green at the top left side just to give the eye somewhere else to hop to. The idea was for the eye to flow naturally all the way around the design. The bottom green blocks were representative of the 2 palm trees which I have obviously exaggerated and under exaggerated in size – representative of abstract also. The design is not accurate in scale, size or orientation to the building; the grey ovals on the right edge are representative of the arched windows in the centre of the cathedral and the bottom bar and grey small rectangles are a snippet of the pillars that hold the cathedral to the ground and the steps at the bottom. The cross I have kept small, it is always good to have contrast between elements on a design; the eye is drawn more to the cross and its location in the negative space on the cover- it is representative really to how small it is within the great vastness of the cathedral.

The dominant colours on this design accidentally are the black and grey of the text and the arched windows.. I know black and grey are tints but to me they draw me to the design before any of the other colours. The subordinate colour needs to be the green, although to be honest the blue stands out just as much as the green. It probably doesn’t help that these 2 colours are both cool and don’t particularly contrast each other well. As for accent colours… I would say I have designed something that doesn’t have a accent colour as such. In hindsight now looking back I could have added a contrasting colour as a tiny accent to the piece but I honestly just liked the use of these 3 minimalistic colours.

This is the final mock up of Managua! Overall, (apart from I mentioned that I could have used a warmer colour as an accent) I am happy with this design. I think I have met the abstract needs of the brief.